In 2018, GIFF collaborated in promoting Swiss creation at the South by Southwest (SXSW) festival in Austin, Texas. An opportunity to highlight Swiss creators and to showcase Swiss intelligence and know-how in virtual and augmented reality and digital creation.
In this context, the GIFF has curated 3 digital works to be presented at SXSW: Ko’Ko’s Curse by Apelab (world premiere at GIFF 2017), Elastic Time by Imverse (project pitched at New Digital Talents at GIFF 2017) and Gilles Jobin’s VR_1 (New Digital Talents at GIFF 2016). In addition, in collaboration with Swissnex Boston, GIFF participated to the development of the SXSW Swiss party concept. Finally, a match-making programme based on the model set up by the GIFF and Engagement Migros was also organised on site.