Market

An exclusive selection of the most promising XR and digital projects of the moment

The Market is a unique platform where creators and producers can showcase their work and forge new partnerships, while audiovisual and digital leaders discover, draw inspiration from, and engage with today’s most innovative projects. It is structured around three modules.


Swiss Interactive Sessions

Swiss digital projects pitching session / Matchmaking sessions with institutions and distributors

A key event on Switzerland’s audiovisual and digital scene, these sessions offer a unique annual overview of contemporary creation. Around ten interactive projects — from media design to theatre, immersive and visual arts — are presented by Swiss creative talents to an international audience of leading programmers and curators.

2025 projects

XR Coproduction Sessions

XR projects in development pitching session / Coproduction market

Organized since 2019, these sessions allow 15 of the most innovative European project leaders to present their ongoing work to European producers. These hybrid meetings aim to foster the co-production of Swiss and European projects in development or production, while facilitating exchanges between co-producing companies and project leaders.

2025 projects

A FEW SUCCESS STORIES

XR Coproduction Sessions & Swiss Interactive Sessions

The main mission of the GIFF PRO is to provide creators and entrepreneurs with concrete opportunities in financing, production, and distribution. The success stories highlighted below represent a select sample (the full list is available upon request).

RAVE | PATRICK MURONI | 2024 | CH
VIRTUAL TERRITORIES SELECTION – Geneva International Film Festival (GIFF) 2024

GDM 2024

Screenings – Art Directions Selections – International Film Festival Rotterdam (IFFR) 2025 ; Virtual Reality – Animation First 2025 ; FilmTech Exhibition – European Film Awards 2024 ; Diversion Distributor Catalog Integration

LIMITSVR | SIMON DE DIESBACH

GDM 2023
Grand Nord XR Workshop 2024
Prototyping Support – CinéForom – XN Support 2024
Pre-production Support – CNC 2024

LA FABULEUSE MAISON CERVEAU | TOME 2 | Alexandre Pinault & Aurélie Lattion | 2024 | CH 

GDM 2024

Available for purchase at the Natural History Museum of Neuchâtel (MHNN)

TSANFLEURON | Elise Migraine

GDM 2024
Magelix-XR Residency 2025
The Booster Workshop @ Stereopsia EUROPE 2024
Writing Support – CNC 2024


FEAR OF HAPPINESS | Brigitte Fässler | 2024 | CH | Terminé | Transmedia

GDM 2024 
Currently in discussion with the PHI (CA) for a project presentation.


CELUI QUI RESPIRE ENCORE | FABIENNE GIEZENDANNER

GDM 2022
Pitching Session – Industry Week, VR Film Lab – Kaohsiung Film Festival 2023 Aide à la Pre-production Support – CNC 2023
VR Writing Residency – Les Ailleurs – Rencontres de la Photographie d’Arles 2022
Development Support – PICTANOVO 202


Immersive Connect Sessions

Projects Selected by Invitation Only

Launched in 2025, this new pitching session, dedicated to digital and immersive projects for Swiss cultural venues, will bring together a panel of leading cultural programmers around four major international works, selected by invitation from among productions already touring internationally. This unique event is designed to spotlight outstanding digital creations and accelerate their reach across Swiss cultural venues.